{"id":11743,"date":"2022-12-22T11:26:49","date_gmt":"2022-12-22T11:26:49","guid":{"rendered":"https:\/\/www.pixel-studios.com\/blog\/?p=11743"},"modified":"2024-11-19T05:19:00","modified_gmt":"2024-11-19T05:19:00","slug":"breathing-new-life-into-old-memories","status":"publish","type":"post","link":"https:\/\/www.pixel-studios.com\/blog\/breathing-new-life-into-old-memories\/","title":{"rendered":"Breathing New Life Into Old Memories"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11743\" class=\"elementor elementor-11743\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7c3050d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7c3050d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c5ec7f3\" data-id=\"c5ec7f3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5bb52dc elementor-widget elementor-widget-text-editor\" data-id=\"5bb52dc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Pixel Studios have been at the forefront of digital branding and marketing for over a decade. We have been in the business of helping enterprises achieve their maximum potential gaining the digital advantage. Our team focuses on ROI, profits, and other metrics generally associated with business performance. Not very often do we come across clients who don&#8217;t delve into these metrics, but something more that brings out the best in us.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-54f1955 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"54f1955\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c991309\" data-id=\"c991309\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-08acf72 elementor-widget elementor-widget-text-editor\" data-id=\"08acf72\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_72 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69f56e1a7fee8\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69f56e1a7fee8\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.pixel-studios.com\/blog\/breathing-new-life-into-old-memories\/#The-Client\" title=\"The Client\">The Client<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.pixel-studios.com\/blog\/breathing-new-life-into-old-memories\/#The-Challenges\" title=\"The Challenges\">The Challenges<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.pixel-studios.com\/blog\/breathing-new-life-into-old-memories\/#The-Process\" title=\"The Process\">The Process<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.pixel-studios.com\/blog\/breathing-new-life-into-old-memories\/#Here-are-some-of-the-aspects-we-were-able-to-affect-changes-to-%E2%80%93\" title=\"Here are some of the aspects we were able to affect changes to &#8211;\">Here are some of the aspects we were able to affect changes to &#8211;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.pixel-studios.com\/blog\/breathing-new-life-into-old-memories\/#The-Experience\" title=\"The Experience\">The Experience<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"The-Client\"><\/span><b>The Client<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2354c1c elementor-widget elementor-widget-text-editor\" data-id=\"2354c1c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Shri. Mohan Goenka is a reputed businessman and philanthropist from Chennai. He hails from Dundload, Rajasthan, and he has a vision for his ancestral haveli in his hometown to be present online, attracting tourists and history enthusiasts from India and abroad. A haveli is a\u00a0 traditional manor built in an architectural style unique to Rajasthan and has great historical significance.<\/span><\/p><p><span style=\"font-weight: 400;\">The haveli in mention, Seth Arjun Das Goenka Haveli Heritage Museum, was built in 1875 AD by its namesake, Seth Arjun Das Goenka, an influential businessman. The client wanted people worldwide to partake in Rajasthan&#8217;s culture and tradition through his ancestral haveli in Dundload. Shri. Mohan Goenka wanted to leave behind a legacy that he and his family would be proud of.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d78a785 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d78a785\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1a56c66\" data-id=\"1a56c66\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-32bfbda elementor-widget elementor-widget-text-editor\" data-id=\"32bfbda\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span class=\"ez-toc-section\" id=\"The-Challenges\"><\/span><b>The Challenges<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f114d7b elementor-widget elementor-widget-text-editor\" data-id=\"f114d7b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">For even a team as experienced as Pixel Studios, this was a daunting task for many reasons. The first and most challenging hurdle was the business not having an existing brand identity or presence. We would be starting on a clean slate. Another challenge would be capturing the unique local flavor of the place. Marketing collateral for this engagement needed to be authentic to be successful.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Last but not least, we had to craft compelling content that stayed true to the brand message and needed to perform well in a hugely competitive search engine ecosystem. Considering there are similar nearby havelis throughout the land, we had our work cut out for us.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b34fc2e elementor-widget elementor-widget-image\" data-id=\"b34fc2e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"580\" src=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/Image-2.jpg\" class=\"attachment-large size-large wp-image-11621\" alt=\"Goenka Haveli Museum\" srcset=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/Image-2.jpg 1000w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/Image-2-300x174.jpg 300w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/Image-2-768x445.jpg 768w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/Image-2-150x87.jpg 150w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3bc14a3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3bc14a3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8a240da\" data-id=\"8a240da\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fca9766 elementor-widget elementor-widget-text-editor\" data-id=\"fca9766\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span class=\"ez-toc-section\" id=\"The-Process\"><\/span><b>The Process<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a37b09a elementor-widget elementor-widget-text-editor\" data-id=\"a37b09a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">For our team, this was an opportunity to accomplish something that was not just about numbers and metrics. We had never undertaken something on this scale, and Shri. Mohan Goenka had given us free rein on the entire project. The client invited our team over to their hometown, so we could start from the foundations.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">We were able to experience their haveli in person, through every nook and corner, examining the artefacts and listening to local stories for inspiration to our content creation process. We believed that this would create an intriguing narrative and entice people to visit the haveli. Besides that, our team was also looking for areas that could be improved or needed to be built from scratch. We noted several things and took action so the museum would better connect with a more contemporary audience. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f8d90c9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f8d90c9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-991d375\" data-id=\"991d375\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ebd68f3 elementor-pagination-position-inside elementor-arrows-position-inside elementor-widget elementor-widget-image-carousel\" data-id=\"ebd68f3\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;effect&quot;:&quot;fade&quot;,&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/12\/goenka-laptop-view-3.jpg\" alt=\"website for Heritage Museum\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/12\/goenka-laptop-view-2.jpg\" alt=\"website for Heritage Museum\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/12\/goenka-laptop-view-1.jpg\" alt=\"website for Heritage Museum\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/12\/goenka-laptop-view-4.jpg\" alt=\"website for Heritage Museum\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c2f77fe elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c2f77fe\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-86ff141\" data-id=\"86ff141\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-290e1bc elementor-widget elementor-widget-text-editor\" data-id=\"290e1bc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span class=\"ez-toc-section\" id=\"Here-are-some-of-the-aspects-we-were-able-to-affect-changes-to-%E2%80%93\"><\/span><strong><b>Here are some of the aspects we were able to affect changes to &#8211;<\/b><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f0f3dd list-align elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"6f0f3dd\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\" icomoon-the7-font-the7-arrow-37\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">The first step would be to take the business online, which is why we needed to create a website. Our team of designers and developers ensured they captured the essence of the land and the museum to make browsing the website a captivating experience. We conducted professional photo and video shoots to get high-quality imagery used on the website. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\" icomoon-the7-font-the7-arrow-37\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">A glaring issue we noted was that the museum had no logo. A distinct brand image is critical to the success of any business, and the first step would be to create a logo. We communicated this with the client, and they asked us to proceed. Our team came up with a logo that reflected the roots of the haveli, brand values, and yet styled with a nod to modernity. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b450dcb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b450dcb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5ecc73a\" data-id=\"5ecc73a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-54a2d57 elementor-widget elementor-widget-image\" data-id=\"54a2d57\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"425\" height=\"236\" src=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/Logo-1.png\" class=\"attachment-medium_large size-medium_large wp-image-11684\" alt=\"\" srcset=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/Logo-1.png 425w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/Logo-1-300x167.png 300w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/Logo-1-150x83.png 150w\" sizes=\"(max-width: 425px) 100vw, 425px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f13c7e1 list-align elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"f13c7e1\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\" icomoon-the7-font-the7-arrow-37\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Visitor details were recorded with a notebook and pen. While we understand that this adds to the rustic atmosphere, it has huge disadvantages, especially when keeping accurate records and expecting patrons from out of the country. We created an entry ticket system that captures the ethnic and traditional designs aligned with the haveli brand identity but based on modern, reliable ticketing systems.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-674a7f5 elementor-widget elementor-widget-image\" data-id=\"674a7f5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"767\" src=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/WhatsApp-Image-2022-12-13-at-3.59.53-PM-1024x767.jpeg\" class=\"attachment-large size-large wp-image-11697\" alt=\"\" srcset=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/WhatsApp-Image-2022-12-13-at-3.59.53-PM-1024x767.jpeg 1024w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/WhatsApp-Image-2022-12-13-at-3.59.53-PM-300x225.jpeg 300w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/WhatsApp-Image-2022-12-13-at-3.59.53-PM-768x575.jpeg 768w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/WhatsApp-Image-2022-12-13-at-3.59.53-PM-150x112.jpeg 150w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/WhatsApp-Image-2022-12-13-at-3.59.53-PM.jpeg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e43249 list-align elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"4e43249\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\" icomoon-the7-font-the7-arrow-37\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Google My Business is a critical part of the digital footprint of a business. We found that it was pointing to another completely different business. We remedied this and ensured all searches produced results relevant to their business. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c65e935 elementor-widget elementor-widget-image\" data-id=\"c65e935\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"661\" src=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/WhatsApp-Image-2022-12-13-at-4.14.04-PM-1024x661.jpeg\" class=\"attachment-large size-large wp-image-11698\" alt=\"GMB for Heritage Museum\" srcset=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/WhatsApp-Image-2022-12-13-at-4.14.04-PM-1024x661.jpeg 1024w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/WhatsApp-Image-2022-12-13-at-4.14.04-PM-300x194.jpeg 300w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/WhatsApp-Image-2022-12-13-at-4.14.04-PM-768x496.jpeg 768w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/WhatsApp-Image-2022-12-13-at-4.14.04-PM-150x97.jpeg 150w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2022\/11\/WhatsApp-Image-2022-12-13-at-4.14.04-PM.jpeg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f34335a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f34335a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3004c56\" data-id=\"3004c56\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6735c2c elementor-widget elementor-widget-text-editor\" data-id=\"6735c2c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">From experience, we know that in niches like tourism, it is important for a business to have tangible branded collateral, like postcards and brochures. We used brand-aligned design and imagery for them. Also, we included relevant directions in the brochure, making it easier for people to find the location. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6aab1ea elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6aab1ea\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-46ba13b\" data-id=\"46ba13b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-53d75fc elementor-widget elementor-widget-text-editor\" data-id=\"53d75fc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span class=\"ez-toc-section\" id=\"The-Experience\"><\/span>The Experience<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ae0e4 elementor-widget elementor-widget-text-editor\" data-id=\"37ae0e4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Being invited by Shri. Mohan Goenka opened new doors for us regarding authenticity and branding. Our team being there allowed us to experience first-hand what the client wanted for the patrons of his museum. It gave us unique insights into the brand, and we were able to leverage that into creating a platform that is truly unique for Seth Arjun Das Goenka Haveli Heritage Museum.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Our experience in the mystical sands of Rajasthan has transformed us as people and professionals. We are immensely grateful for the opportunity to work with a brand with such historical and cultural significance!\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-04f18f2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"04f18f2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7e7ce98\" data-id=\"7e7ce98\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ec457de elementor-widget elementor-widget-shortcode\" data-id=\"ec457de\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"10777\" class=\"elementor elementor-10777\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b0adf9d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b0adf9d\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-218da7b\" data-id=\"218da7b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9133340 elementor-widget elementor-widget-heading\" data-id=\"9133340\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Let's discuss ideas to propel your digital design.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b68e1f elementor-widget elementor-widget-heading\" data-id=\"4b68e1f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\"><a href=\"tel:08069193462\" target=\"_blank\">Reach us at 080 6919 3462<\/a><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d7919e1 elementor-widget elementor-widget-heading\" data-id=\"d7919e1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">(or)<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7064a7d elementor-align-center elementor-widget elementor-widget-button\" data-id=\"7064a7d\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/www.pixel-studios.com\/contact-us\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Enquire Now<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Pixel Studios have been at the forefront of digital branding and marketing for over a decade. We have been in the business of helping enterprises achieve their maximum potential gaining the digital advantage. Our team focuses on ROI, profits, and other metrics generally associated with business performance. Not very often do we come across clients&hellip;<\/p>\n","protected":false},"author":1,"featured_media":11777,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27,137,20],"tags":[],"ppma_author":[357],"class_list":["post-11743","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","category-digital-design","category-web-development","author-admin"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Digital branding and marketing a reputed Heritage Museum<\/title>\n<meta name=\"description\" content=\"Our team of designers and developers ensured they captured the essence of the land and the museum to make browsing the website a captivating experience.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pixel-studios.com\/blog\/breathing-new-life-into-old-memories\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital branding and marketing a reputed Heritage Museum\" \/>\n<meta property=\"og:description\" content=\"Our team of designers and developers ensured they captured the essence of the land and the museum to make browsing the website a captivating experience.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pixel-studios.com\/blog\/breathing-new-life-into-old-memories\/\" \/>\n<meta property=\"og:site_name\" content=\"Pixel Studios\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pixelstudiospage\" \/>\n<meta property=\"article:published_time\" content=\"2022-12-22T11:26:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-19T05:19:00+00:00\" 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branding and marketing a reputed Heritage Museum","description":"Our team of designers and developers ensured they captured the essence of the land and the museum to make browsing the website a captivating experience.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.pixel-studios.com\/blog\/breathing-new-life-into-old-memories\/","og_locale":"en_US","og_type":"article","og_title":"Digital branding and marketing a reputed Heritage Museum","og_description":"Our team of designers and developers ensured they captured the essence of the land and the museum to make browsing the website a captivating experience.","og_url":"https:\/\/www.pixel-studios.com\/blog\/breathing-new-life-into-old-memories\/","og_site_name":"Pixel 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