{"id":1678,"date":"2019-02-07T16:47:56","date_gmt":"2019-02-07T11:17:56","guid":{"rendered":"https:\/\/www.pixel-studios.com\/blog\/?p=1678"},"modified":"2022-08-15T14:06:31","modified_gmt":"2022-08-15T14:06:31","slug":"things-need-starting-running-small-online-business-startup-digital-marketing-checklist","status":"publish","type":"post","link":"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/","title":{"rendered":"Ten essential digital checklists to know if your business is on the right path"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1678\" class=\"elementor elementor-1678\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ac97c06 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ac97c06\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6325b492\" data-id=\"6325b492\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-262b0af7 elementor-widget elementor-widget-text-editor\" data-id=\"262b0af7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>[vc_row margin_top=&#8221;0&#8243; margin_bottom=&#8221;0&#8243; full_width=&#8221;&#8221; padding_left=&#8221;0&#8243; padding_right=&#8221;0&#8243; animation=&#8221;&#8221; type=&#8221;&#8221; bg_color=&#8221;&#8221; bg_position=&#8221;top&#8221; bg_repeat=&#8221;no-repeat&#8221; bg_cover=&#8221;false&#8221; bg_attachment=&#8221;false&#8221; padding_top=&#8221;0&#8243; padding_bottom=&#8221;0&#8243; enable_parallax=&#8221;&#8221; parallax_speed=&#8221;0.1&#8243; bg_video_src_mp4=&#8221;&#8221; bg_video_src_ogv=&#8221;&#8221; bg_video_src_webm=&#8221;&#8221; bg_type=&#8221;&#8221; parallax_style=&#8221;&#8221; bg_image_new=&#8221;&#8221; layer_image=&#8221;&#8221; bg_image_repeat=&#8221;&#8221; bg_image_size=&#8221;&#8221; bg_cstm_size=&#8221;&#8221; bg_img_attach=&#8221;&#8221; parallax_sense=&#8221;&#8221; bg_image_posiiton=&#8221;&#8221; animation_direction=&#8221;&#8221; animation_repeat=&#8221;&#8221; video_url=&#8221;&#8221; video_url_2=&#8221;&#8221; u_video_url=&#8221;&#8221; video_opts=&#8221;&#8221; video_poster=&#8221;&#8221; u_start_time=&#8221;&#8221; u_stop_time=&#8221;&#8221; viewport_vdo=&#8221;&#8221; enable_controls=&#8221;&#8221; bg_override=&#8221;&#8221; disable_on_mobile_img_parallax=&#8221;&#8221; parallax_content=&#8221;&#8221; parallax_content_sense=&#8221;&#8221; fadeout_row=&#8221;&#8221; fadeout_start_effect=&#8221;&#8221; enable_overlay=&#8221;&#8221; overlay_color=&#8221;&#8221; overlay_pattern=&#8221;&#8221; overlay_pattern_opacity=&#8221;&#8221; overlay_pattern_size=&#8221;&#8221; overlay_pattern_attachment=&#8221;&#8221; multi_color_overlay=&#8221;&#8221; multi_color_overlay_opacity=&#8221;&#8221; seperator_enable=&#8221;&#8221; seperator_type=&#8221;&#8221; seperator_position=&#8221;&#8221; seperator_shape_size=&#8221;&#8221; seperator_svg_height=&#8221;&#8221; seperator_shape_background=&#8221;&#8221; seperator_shape_border=&#8221;&#8221; seperator_shape_border_color=&#8221;&#8221; seperator_shape_border_width=&#8221;&#8221; icon_type=&#8221;&#8221; icon=&#8221;&#8221; icon_size=&#8221;&#8221; icon_color=&#8221;&#8221; icon_style=&#8221;&#8221; icon_color_bg=&#8221;&#8221; icon_border_style=&#8221;&#8221; icon_color_border=&#8221;&#8221; icon_border_size=&#8221;&#8221; icon_border_radius=&#8221;&#8221; icon_border_spacing=&#8221;&#8221; icon_img=&#8221;&#8221; img_width=&#8221;&#8221; ult_hide_row=&#8221;&#8221; ult_hide_row_large_screen=&#8221;&#8221; ult_hide_row_desktop=&#8221;&#8221; ult_hide_row_tablet=&#8221;&#8221; ult_hide_row_tablet_small=&#8221;&#8221; ult_hide_row_mobile=&#8221;&#8221; ult_hide_row_mobile_large=&#8221;&#8221;][vc_column width=&#8221;1\/1&#8243; animation=&#8221;&#8221;][vc_column_text]In an atmosphere where even huge businesses are struggling to find space and presence in the digital universe, you as an entrepreneur must make sure that your organization is not left behind in the race. Having a digital checklist will not only help you gauge your company\u2019s digital strength but paves way for immediate, smooth redressal on any issues that may arise.<\/p><p>Here is a well crafted checklist to help you find if your business is on the right path digital success.[\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][vc_column_text]<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_72 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a1aba7b9c27f\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a1aba7b9c27f\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#1-Is-your-website-responsive\" title=\"1. Is your website responsive?\">1. Is your website responsive?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#2-Does-your-website-have-a-blog\" title=\"2. Does your website have a blog?\">2. Does your website have a blog?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#3-What-about-Search-Engine-Optimization\" title=\"3. What about Search Engine Optimization?\">3. What about Search Engine Optimization?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#4-Are-you-social\" title=\"4. Are you social?\">4. Are you social?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#5-Analytics-anyone\" title=\"5. Analytics anyone?\">5. Analytics anyone?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#6-How-good-is-your-paid-promotions-strategy\" title=\"6. How good is your paid promotions strategy?\">6. How good is your paid promotions strategy?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#7-Are-you-neglecting-email-marketing\" title=\"7. Are you neglecting email marketing?\">7. Are you neglecting email marketing?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#8-Are-you-leveraging-the-power-of-video-marketing\" title=\"8. Are you leveraging the power of video marketing?\">8. Are you leveraging the power of video marketing?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#9-Online-reputation-management\" title=\"9. Online reputation management\">9. Online reputation management<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#10-No-success-without-strategy\" title=\"10. No success without strategy\">10. No success without strategy<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"1-Is-your-website-responsive\"><\/span>1. Is your website responsive?<span class=\"ez-toc-section-end\"><\/span><\/h3><p>You can compare your business website as your company\u2019s \u2018digital office\u2019. You would like your physical office to impress visitors, clients and potential clients with quality, hygiene and design aesthetics. Similarly, when people visit your website, try making the experience memorable for them. You call a website responsive if it has been designed keeping the end user in mind and which also can respond accordingly to the technology or the device which the customer is using. [\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][vc_column_text]<\/p><h3><span class=\"ez-toc-section\" id=\"2-Does-your-website-have-a-blog\"><\/span>2. Does your website have a blog?<span class=\"ez-toc-section-end\"><\/span><\/h3><p>Running a blog for your website comes with many benefits. Firstly, you\u2019re adding value to your customers and positioning yourself as a thought leader in the field. Secondly, running a blog which is continuously updated with respect to the buyer journey helps customer build trust, interaction and engagement. [\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][vc_column_text]<\/p><h3><span class=\"ez-toc-section\" id=\"3-What-about-Search-Engine-Optimization\"><\/span>3. What about Search Engine Optimization?<span class=\"ez-toc-section-end\"><\/span><\/h3><p>There\u2019s a funny saying that the best place to hide a dead body is the second page of Google search results. Millions are online and those millions go to Google to find answers. And seldom is someone interested on navigating to the second page. It\u2019s like how most people only remember the first person to land on moon, not the second one. And Search Engine Optimization (SEO) is the golden way of increasing your brand\u2019s visibility online. Making sure your SEO is strong will reap benefits multifold. [\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][vc_column_text]<\/p><h3><span class=\"ez-toc-section\" id=\"4-Are-you-social\"><\/span>4. Are you social?<span class=\"ez-toc-section-end\"><\/span><\/h3><p>It doesn\u2019t matter if you run a business that holds 100 years of heritage or a struggling start-up, customers expect you to be social and friendly. Facebook, Twitter, LinkedIn, Instagram, Pinterest, Medium, Quora, Tumblr, Foursquare are multiple channels where you can interact, engage and get to know your customer. Although social media does help build your brand presence on a phenomenal level, it\u2019s a double edged sword if you don\u2019t know how to tread it. Bad word spreads around faster than good ones humbling the reputation of big brands. But it\u2019s also fun (think the brand battle on social media between Burger King and McDonald\u2019s). Key point being, know your customer and social media will be a great boon. [\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][vc_column_text]<\/p><h3><span class=\"ez-toc-section\" id=\"5-Analytics-anyone\"><\/span>5. Analytics anyone?<span class=\"ez-toc-section-end\"><\/span><\/h3><p>The importance of analytics when it comes to digital marketing can\u2019t be ever underplayed. More than just giving you data analytics help you understand the behavior of your consumer. With a huge array of metrics to monitor your campaigns, analytics will let you know what\u2019s working and what\u2019s not so you could be better the next time. What more do you need?[\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][vc_column_text]<\/p><h3><span class=\"ez-toc-section\" id=\"6-How-good-is-your-paid-promotions-strategy\"><\/span>6. How good is your paid promotions strategy?<span class=\"ez-toc-section-end\"><\/span><\/h3><p>While you might be tempted to think that content marketing is a cheaper alternative to paid promotions, these two elements are not absolutely mutually exclusive. You might have taken a lot of pain to produce quality content. But what about getting it in front of the right audience? This is where a good paid promotions strategy comes in handy. An integrated approach which combines paid and owned content with the right strategy can produce great results for your business. [\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][vc_column_text]<\/p><h3><span class=\"ez-toc-section\" id=\"7-Are-you-neglecting-email-marketing\"><\/span>7. Are you neglecting email marketing?<span class=\"ez-toc-section-end\"><\/span><\/h3><p>Email is not dead. It\u2019s not old. It\u2019s more relevant in the present scenario to project personalized services. In fact they are better than social media in terms of customer acquisitions and retaining. According to a study conducted by retail professionals, email marketing actually topped the list of digital tactics that drive customer acquisitions. This is because emails are customizable according to the stage where the customer is in the buyer\u2019s journey and not to mention their efficiency is measurable. In short: email marketing can do wonders for your business. [\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][vc_column_text]<\/p><h3><span class=\"ez-toc-section\" id=\"8-Are-you-leveraging-the-power-of-video-marketing\"><\/span>8. Are you leveraging the power of video marketing?<span class=\"ez-toc-section-end\"><\/span><\/h3><p>A picture is worth a thousand words. But a video is worth a thousand words and pictures combined. Videos are gripping, viewers don\u2019t have to spend as much energy as wading through text or understanding an image. There are various digital channels where you could use videos to attract customers- some are YouTube, Facebook, Vine, Vimeo, Daily Motion, Instagram etc. Each channel has its own formats and style and using it accordingly will take your company\u2019s brand presence to whole new level. [\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][vc_column_text]<\/p><h3><span class=\"ez-toc-section\" id=\"9-Online-reputation-management\"><\/span>9. Online reputation management<span class=\"ez-toc-section-end\"><\/span><\/h3><p>Big business or small, when it comes to social media, reputation is a crucial factor. Some big brands have lost all of what they have earned just because they weren\u2019t attentive to what conversations people were having about their brand. Not only that, ORM also entails the process where you redress a grievance immediately and show your customers why they should trust you.[\/vc_column_text][vc_empty_space height=&#8221;30px&#8221;][vc_column_text]<\/p><h3><span class=\"ez-toc-section\" id=\"10-No-success-without-strategy\"><\/span>10. No success without strategy<span class=\"ez-toc-section-end\"><\/span><\/h3><p>Failing to plan is planning to fail. Enough said. All the above discussed facts can culminate into success only they are governed by a well defined strategy. A well crafted strategy is in tandem with the overarching marketing goals of the business and is very specific, detailed in nature. Thus, a strong strategy is the most essential checklist to ensure that your business is on the right path. Learn how to craft the perfect marketing strategy here.<\/p><p>We at Pixel Studios have been ticking off these essential checklists like clockwork for many successful years for various businesses and startups. Join us and ensure that your business is on the right path too. Drop in a mail to <a href=\"mailto:contact@pixel-studios.com\" target=\"_blank\" rel=\"noopener\">contact@pixel-studios.com<\/a>[\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][vc_column_text]<\/p><p><a href=\"https:\/\/www.pixel-studios.com\/digital_technology\" target=\"_blank\" rel=\"noopener\">Running Small Business Checklist<\/a> | <a href=\"https:\/\/www.pixel-studios.com\/digital_technology\" target=\"_blank\" rel=\"noopener\">Online Business Startup Checklist<\/a> | <a href=\"https:\/\/www.pixel-studios.com\/digital_technology\" target=\"_blank\" rel=\"noopener\">Digital Marketing Checklist<\/a> | <a href=\"https:\/\/www.pixel-studios.com\/digital_technology\" target=\"_blank\" rel=\"noopener\">Things Needed To Start A Business<\/a> | <a href=\"https:\/\/www.pixel-studios.com\/digital_technology\" target=\"_blank\" rel=\"noopener\">Starting A Business Checklist <\/a><\/p><p>[\/vc_column_text][vc_empty_space height=&#8221;30px&#8221;][\/vc_column][\/vc_row]<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c8e3e73 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c8e3e73\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f21c1c2\" data-id=\"f21c1c2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-012d387 elementor-widget elementor-widget-shortcode\" data-id=\"012d387\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"10769\" class=\"elementor elementor-10769\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b0adf9d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b0adf9d\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-218da7b\" data-id=\"218da7b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9133340 elementor-widget elementor-widget-heading\" data-id=\"9133340\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Let's discuss ideas to propel your digital technology.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b68e1f elementor-widget elementor-widget-heading\" data-id=\"4b68e1f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\"><a href=\"tel:08069193462\" target=\"_blank\">Reach us at 080 6919 3462<\/a><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d7919e1 elementor-widget elementor-widget-heading\" data-id=\"d7919e1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">(or)<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7064a7d elementor-align-center elementor-widget elementor-widget-button\" data-id=\"7064a7d\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/www.pixel-studios.com\/contact-us\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Enquire Now<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row margin_top=&#8221;0&#8243; margin_bottom=&#8221;0&#8243; full_width=&#8221;&#8221; padding_left=&#8221;0&#8243; padding_right=&#8221;0&#8243; animation=&#8221;&#8221; type=&#8221;&#8221; bg_color=&#8221;&#8221; bg_position=&#8221;top&#8221; bg_repeat=&#8221;no-repeat&#8221; bg_cover=&#8221;false&#8221; bg_attachment=&#8221;false&#8221; padding_top=&#8221;0&#8243; padding_bottom=&#8221;0&#8243; enable_parallax=&#8221;&#8221; parallax_speed=&#8221;0.1&#8243; bg_video_src_mp4=&#8221;&#8221; bg_video_src_ogv=&#8221;&#8221; bg_video_src_webm=&#8221;&#8221; bg_type=&#8221;&#8221; parallax_style=&#8221;&#8221; bg_image_new=&#8221;&#8221; layer_image=&#8221;&#8221; bg_image_repeat=&#8221;&#8221; bg_image_size=&#8221;&#8221; bg_cstm_size=&#8221;&#8221; bg_img_attach=&#8221;&#8221; parallax_sense=&#8221;&#8221; bg_image_posiiton=&#8221;&#8221; animation_direction=&#8221;&#8221; animation_repeat=&#8221;&#8221; video_url=&#8221;&#8221; video_url_2=&#8221;&#8221; u_video_url=&#8221;&#8221; video_opts=&#8221;&#8221; video_poster=&#8221;&#8221; u_start_time=&#8221;&#8221; u_stop_time=&#8221;&#8221; viewport_vdo=&#8221;&#8221; enable_controls=&#8221;&#8221; bg_override=&#8221;&#8221; disable_on_mobile_img_parallax=&#8221;&#8221; parallax_content=&#8221;&#8221; parallax_content_sense=&#8221;&#8221; fadeout_row=&#8221;&#8221; fadeout_start_effect=&#8221;&#8221; enable_overlay=&#8221;&#8221; overlay_color=&#8221;&#8221; overlay_pattern=&#8221;&#8221; overlay_pattern_opacity=&#8221;&#8221; overlay_pattern_size=&#8221;&#8221; overlay_pattern_attachment=&#8221;&#8221; multi_color_overlay=&#8221;&#8221; multi_color_overlay_opacity=&#8221;&#8221;&hellip;<\/p>\n","protected":false},"author":1,"featured_media":1687,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[],"ppma_author":[357],"class_list":["post-1678","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","author-admin"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Things To Know If Your Small Online Business Is On The Right Path<\/title>\n<meta name=\"description\" content=\"If You Have Running Small Online Business You Need To Know Some Digital Marketing Checklist About Your Business Is On Right Path\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Things To Know If Your Small Online Business Is On The Right Path\" \/>\n<meta property=\"og:description\" content=\"If You Have Running Small Online Business You Need To Know Some Digital Marketing Checklist About Your Business Is On Right Path\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/\" \/>\n<meta property=\"og:site_name\" content=\"Pixel Studios\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pixelstudiospage\" \/>\n<meta property=\"article:published_time\" content=\"2019-02-07T11:17:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-15T14:06:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2019\/02\/Banner02.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@thepixelstudios\" \/>\n<meta name=\"twitter:site\" content=\"@thepixelstudios\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Things To Know If Your Small Online Business Is On The Right Path","description":"If You Have Running Small Online Business You Need To Know Some Digital Marketing Checklist About Your Business Is On Right Path","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/","og_locale":"en_US","og_type":"article","og_title":"Things To Know If Your Small Online Business Is On The Right Path","og_description":"If You Have Running Small Online Business You Need To Know Some Digital Marketing Checklist About Your Business Is On Right Path","og_url":"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/","og_site_name":"Pixel Studios","article_publisher":"https:\/\/www.facebook.com\/pixelstudiospage","article_published_time":"2019-02-07T11:17:56+00:00","article_modified_time":"2022-08-15T14:06:31+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2019\/02\/Banner02.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_creator":"@thepixelstudios","twitter_site":"@thepixelstudios","twitter_misc":{"Written by":"admin","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#article","isPartOf":{"@id":"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/"},"author":{"name":"admin","@id":"https:\/\/www.pixel-studios.com\/blog\/#\/schema\/person\/bcf14e96f603a730301d9bcc1af84beb"},"headline":"Ten essential digital checklists to know if your business is on the right path","datePublished":"2019-02-07T11:17:56+00:00","dateModified":"2022-08-15T14:06:31+00:00","mainEntityOfPage":{"@id":"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/"},"wordCount":1377,"publisher":{"@id":"https:\/\/www.pixel-studios.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#primaryimage"},"thumbnailUrl":"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2019\/02\/Banner02.jpg","articleSection":["Digital Marketing"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/","url":"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/","name":"Things To Know If Your Small Online Business Is On The Right Path","isPartOf":{"@id":"https:\/\/www.pixel-studios.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#primaryimage"},"image":{"@id":"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#primaryimage"},"thumbnailUrl":"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2019\/02\/Banner02.jpg","datePublished":"2019-02-07T11:17:56+00:00","dateModified":"2022-08-15T14:06:31+00:00","description":"If You Have Running Small Online Business You Need To Know Some Digital Marketing Checklist About Your Business Is On Right Path","breadcrumb":{"@id":"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#primaryimage","url":"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2019\/02\/Banner02.jpg","contentUrl":"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2019\/02\/Banner02.jpg","width":1200,"height":628},{"@type":"BreadcrumbList","@id":"https:\/\/www.pixel-studios.com\/blog\/things-need-starting-running-small-online-business-startup-digital-marketing-checklist\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.pixel-studios.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Digital Marketing","item":"https:\/\/www.pixel-studios.com\/blog\/category\/digital-marketing\/"},{"@type":"ListItem","position":3,"name":"Ten essential digital checklists to know if your business is on the right path"}]},{"@type":"WebSite","@id":"https:\/\/www.pixel-studios.com\/blog\/#website","url":"https:\/\/www.pixel-studios.com\/blog\/","name":"Pixel Studios","description":"Result Driven Digital Design &amp; Digital Marketing Agency","publisher":{"@id":"https:\/\/www.pixel-studios.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.pixel-studios.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.pixel-studios.com\/blog\/#organization","name":"Pixel Studios Pvt Ltd","url":"https:\/\/www.pixel-studios.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.pixel-studios.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/02\/logo.jpg","contentUrl":"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/02\/logo.jpg","width":136,"height":60,"caption":"Pixel Studios Pvt Ltd"},"image":{"@id":"https:\/\/www.pixel-studios.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/pixelstudiospage","https:\/\/x.com\/thepixelstudios","https:\/\/www.instagram.com\/thepixelstudios\/","https:\/\/www.linkedin.com\/company\/pixel-studios-pvt-ltd","https:\/\/www.youtube.com\/user\/pixelindia"]},{"@type":"Person","@id":"https:\/\/www.pixel-studios.com\/blog\/#\/schema\/person\/bcf14e96f603a730301d9bcc1af84beb","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.pixel-studios.com\/blog\/#\/schema\/person\/image\/ea0e88b3e6bd488c32b0a1516755c1b4","url":"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2024\/05\/akira-nadan.jpg","contentUrl":"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2024\/05\/akira-nadan.jpg","caption":"admin"},"sameAs":["https:\/\/www.pixel-studios.com\/blog"]}]}},"authors":[{"term_id":357,"user_id":1,"is_guest":0,"slug":"admin","display_name":"admin","avatar_url":{"url":"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2024\/05\/akira-nadan.jpg","url2x":"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2024\/05\/akira-nadan.jpg"},"first_name":"","last_name":"","user_url":"https:\/\/www.pixel-studios.com\/blog","job_title":"","description":""}],"_links":{"self":[{"href":"https:\/\/www.pixel-studios.com\/blog\/wp-json\/wp\/v2\/posts\/1678","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pixel-studios.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pixel-studios.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pixel-studios.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pixel-studios.com\/blog\/wp-json\/wp\/v2\/comments?post=1678"}],"version-history":[{"count":3,"href":"https:\/\/www.pixel-studios.com\/blog\/wp-json\/wp\/v2\/posts\/1678\/revisions"}],"predecessor-version":[{"id":11022,"href":"https:\/\/www.pixel-studios.com\/blog\/wp-json\/wp\/v2\/posts\/1678\/revisions\/11022"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pixel-studios.com\/blog\/wp-json\/wp\/v2\/media\/1687"}],"wp:attachment":[{"href":"https:\/\/www.pixel-studios.com\/blog\/wp-json\/wp\/v2\/media?parent=1678"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pixel-studios.com\/blog\/wp-json\/wp\/v2\/categories?post=1678"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pixel-studios.com\/blog\/wp-json\/wp\/v2\/tags?post=1678"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.pixel-studios.com\/blog\/wp-json\/wp\/v2\/ppma_author?post=1678"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}