{"id":8075,"date":"2021-11-25T15:47:13","date_gmt":"2021-11-25T15:47:13","guid":{"rendered":"https:\/\/www.pixel-studios.com\/blog\/?p=8075"},"modified":"2025-10-08T06:53:54","modified_gmt":"2025-10-08T06:53:54","slug":"how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website","status":"publish","type":"post","link":"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/","title":{"rendered":"How we enhanced brand visibility of one of India&#8217;s fastest growing Agri-tech companies through a responsive website"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8075\" class=\"elementor elementor-8075\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-77ee69ee elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"77ee69ee\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-15b4cc89\" data-id=\"15b4cc89\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-461e0f9e elementor-widget elementor-widget-text-editor\" data-id=\"461e0f9e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_72 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a137c639b8a3\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a137c639b8a3\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#Introduction\" title=\"Introduction:\">Introduction:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#About-the-Client\" title=\"About the Client:\">About the Client:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#Challenges\" title=\"Challenges:\">Challenges:<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#B2B-Website-targeting-GCC-Countries\" title=\"B2B Website targeting GCC Countries:\">B2B Website targeting GCC Countries:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#To-reach-importtraders-in-Food-products\" title=\"To reach import\/traders in Food products\">To reach import\/traders in Food products<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#Increase-visibility-of-products\" title=\"Increase visibility of products\">Increase visibility of products<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#Expand-to-a-global-presence\" title=\"Expand to a global presence\">Expand to a global presence<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#Promoting-the-social-impact\" title=\"Promoting the social impact\">Promoting the social impact<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#The-Solutions\" title=\"The Solutions:\">The Solutions:<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#Website-wire-frame-and-UI\" title=\"Website wire-frame and UI\">Website wire-frame and UI<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#Brand-Aesthetics\" title=\"Brand Aesthetics\">Brand Aesthetics<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#Communication\" title=\"Communication\">Communication<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#Responsive-website\" title=\"Responsive website\">Responsive website<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#SEO-Friendly-Website\" title=\"SEO Friendly Website\">SEO Friendly Website<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#Page-Performance\" title=\"Page Performance\">Page Performance<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#Technology-used\" title=\"Technology used\">Technology used<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-enhanced-brand-visibility-of-one-of-indias-fasted-growing-agri-tech-companies-through-a-responsive-website\/#Timely-delivery\" title=\"Timely delivery\">Timely delivery<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Introduction\"><\/span><b>Introduction:<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2><p>Any firm offering a product or service, needs to get online these days to achieve the desired reach and revenue. The pandemic which led physical stores to shut down was kinder to businesses that had an online presence or were entirely an online entity. The client in question approached Pixel Studios to create a well-rounded <a href=\"https:\/\/www.pixel-studios.com\/blog\/how-we-optimised-an-ecom-website-of-leading-fmcg-company-for-search-engine-seo-a-case-study\/\">Corporate website<\/a> that would establish their online presence and build them an extensive network of stakeholders.<\/p><h2><span class=\"ez-toc-section\" id=\"About-the-Client\"><\/span><b>About the Client:<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2><p>WayCool is one of India\u2019s fastest growing Agri-tech companies. Having established itself as the largest food development and distribution services chain, Waycool aims to positively impact the lives of India\u2019s farmers with a target to reach at least 5,00,000 farmers. WayCool further plans to expand its presence to select geographies like the Middle East as part of its roadmap to become a unicorn by 2025.<\/p><h2><span class=\"ez-toc-section\" id=\"Challenges\"><\/span><b>Challenges:<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2><h3><span class=\"ez-toc-section\" id=\"B2B-Website-targeting-GCC-Countries\"><\/span><b>B2B Website targeting GCC Countries:<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3><p>WayCool wanted to establish a solid online presence in the form of a professionally designed Website that would target their B2B customers in the GCC Countries. The website would portray their products and USP\u2019s that would attract white-space opportunities.<\/p><h3><span class=\"ez-toc-section\" id=\"To-reach-importtraders-in-Food-products\"><\/span><b>To reach import\/traders in Food products<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3><p>Connecting with new stakeholders is no longer viable only through physical communication. There needs to be an established online communication gateway where importers and traders can reach the relevant POC\u2019s. This should enable inviting them to partner with WayCool.<\/p><h3><span class=\"ez-toc-section\" id=\"Increase-visibility-of-products\"><\/span><b>Increase visibility of products<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3><p>They have various products in the categories of food grains, processed food, and milk, etc. They want to market the same to their B2B and B2C stakeholders in a highly visible format.<\/p><h3><span class=\"ez-toc-section\" id=\"Expand-to-a-global-presence\"><\/span><b>Expand to a global presence<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3><p>Going online removes geographical and time boundaries. They can improve their global presence and R&amp;D infrastructure to reach new markets.<\/p><h3><span class=\"ez-toc-section\" id=\"Promoting-the-social-impact\"><\/span><b>Promoting the social impact<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3><p>The wide range of networking works to their advantage in raw material procurement directly from farms. The positive social impact will benefit close to 5,00,000 farmers with inclusion of private equity towards the same.<\/p><h2><span class=\"ez-toc-section\" id=\"The-Solutions\"><\/span><b>The Solutions:<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2><h3><span class=\"ez-toc-section\" id=\"Website-wire-frame-and-UI\"><\/span><b>Website wire-frame and UI<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3><p>The initial discussion with the client helped us create a wire-frame and the website navigation plan. It was designed in such a way that the website is accessible to everyone, across a range of devices. Once the design was finalized and approved by the client, the UI was designed and developed. The website has a distinct contemporary look and feel that aligns with the brand guidelines.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d1f3ba7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d1f3ba7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8f23ca0\" data-id=\"8f23ca0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3315ded elementor-widget elementor-widget-image\" data-id=\"3315ded\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"598\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 1024 598'%2F%3E\" data-src=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/wireframe-1024x598.jpg\" class=\"lazy-load attachment-large size-large wp-image-8180\" alt=\"wireframe design\" data-srcset=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/wireframe-1024x598.jpg 1024w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/wireframe-300x175.jpg 300w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/wireframe-768x449.jpg 768w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/wireframe-1536x897.jpg 1536w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/wireframe-150x88.jpg 150w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/wireframe.jpg 1977w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c9f1be2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c9f1be2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ea4690e\" data-id=\"ea4690e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fdbde3e elementor-widget elementor-widget-text-editor\" data-id=\"fdbde3e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span class=\"ez-toc-section\" id=\"Brand-Aesthetics\"><\/span><b>Brand Aesthetics<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3><p>They have a variety of brands like Freshies, Kwik Kitchen, FreshLoc, etc. that are aesthetically placed in the site. Each brand has a unique UI that fits its intent and theme. Taking Freshey\u2019s as an example, it offers a range of kitchen ingredients and ready-to-cook products with a focus on convenience. The site displays the whole range of products so visitors to the site get the full idea. The background and text are optimally designed to make the products pop and attract their attention.<\/p><h3><span class=\"ez-toc-section\" id=\"Communication\"><\/span><b>Communication<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3><p>To enable better communication with the consumers or prospective leads, we enabled an enquiry form. The Reach out to us Page is exclusively designed to connect with them. The enquiries from the potential audience will reach specific email ids. The responses will be handled from the client\u2019s end through a dedicated portal.<\/p><h3><span class=\"ez-toc-section\" id=\"Responsive-website\"><\/span><b>Responsive website<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3><p>In the digital age, there is a lot of tech accessible to people. They carry mobile devices, tablets, have laptops or even work from their desks. The website needs to be accessible to all of them to broaden the reach of the firm. The website is thus designed for optimal viewing across all devices.<\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0a67d95 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0a67d95\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-968fdcb\" data-id=\"968fdcb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5658576 elementor-widget elementor-widget-image\" data-id=\"5658576\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"498\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 1024 498'%2F%3E\" data-src=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/design-1024x498.jpg\" class=\"lazy-load attachment-large size-large wp-image-8182\" alt=\"Responsive Design\" data-srcset=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/design-1024x498.jpg 1024w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/design-300x146.jpg 300w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/design-768x373.jpg 768w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/design-1536x746.jpg 1536w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/design-150x73.jpg 150w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/design.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2eaf4c4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2eaf4c4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-66d0e96\" data-id=\"66d0e96\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c7f5d91 elementor-widget elementor-widget-text-editor\" data-id=\"c7f5d91\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span class=\"ez-toc-section\" id=\"SEO-Friendly-Website\"><\/span><b style=\"word-spacing: normal;\">SEO Friendly Website<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3><p>Extensive on-page optimization of the website was done before it went live. This made the site SEO friendly and improves its ranking on the Search Engine Ranking Pages. The keywords were arrived at after detailed competitor analysis.<\/p><p>The keywords were optimized in the H1 Tags, Meta Title, and description, Alt tags, etc. The site is so optimized using the selected search term with 5% keyword density.<\/p><h3><span class=\"ez-toc-section\" id=\"Page-Performance\"><\/span><b>Page Performance<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3><p>The site has been optimized for quick navigation and data retrieval. The site is also linked to Google Analytics to fetch its performance. The analytics report helps in improving the user experience which is key to ROI. The website also received a GT Metrix Score above 90% making it a high-performance site, suitable to their operational needs.<\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-58d4da9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"58d4da9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-373b9aa\" data-id=\"373b9aa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8c68388 elementor-widget elementor-widget-image\" data-id=\"8c68388\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"598\" src=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/GT-matrix-1024x598.jpg\" class=\"attachment-large size-large wp-image-8183\" alt=\"Page Performance\" srcset=\"https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/GT-matrix-1024x598.jpg 1024w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/GT-matrix-300x175.jpg 300w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/GT-matrix-768x449.jpg 768w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/GT-matrix-1536x897.jpg 1536w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/GT-matrix-150x88.jpg 150w, https:\/\/www.pixel-studios.com\/blog\/wp-content\/uploads\/2021\/11\/GT-matrix.jpg 1977w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cb64f3a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cb64f3a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-28afd26\" data-id=\"28afd26\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3f174fb elementor-widget elementor-widget-text-editor\" data-id=\"3f174fb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span class=\"ez-toc-section\" id=\"Technology-used\"><\/span>Technology used<span class=\"ez-toc-section-end\"><\/span><\/h3><p>The tech used to build the website includes HTML5, Bootstrap, CSS3, MVC Framework, and hosted on the AWS server.<\/p><h3><span class=\"ez-toc-section\" id=\"Timely-delivery\"><\/span>Timely delivery<span class=\"ez-toc-section-end\"><\/span><\/h3><p>The website was delivered with a short turnaround time of 4 weeks. When undergoing a website revamp or launch, timing is very crucial and Pixel Studios delivers what we promise, on time.<\/p><p>Pixel Studios has helped WayCool build the perfect website that meets their needs on all fronts. If you are on the hunt for a web development partner, get in touch with us, Chennai\u2019s leading Digital Marketing firm. We offer a variety of digital solutions to build and promote brands of any scale. Leave your details at\u00a0<a href=\"https:\/\/www.pixel-studios.com\/\">Pixel Studios<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6102cc6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6102cc6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bbf45e1\" data-id=\"bbf45e1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-036f49b elementor-widget elementor-widget-shortcode\" data-id=\"036f49b\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"10761\" class=\"elementor elementor-10761\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b0adf9d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b0adf9d\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-218da7b\" data-id=\"218da7b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9133340 elementor-widget elementor-widget-heading\" data-id=\"9133340\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Lets discuss ideas to propel your brand online<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b68e1f elementor-widget elementor-widget-heading\" data-id=\"4b68e1f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\"><a href=\"tel:08069193462\" target=\"_blank\">Reach us at 080 6919 3462<\/a><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d7919e1 elementor-widget elementor-widget-heading\" data-id=\"d7919e1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">(or)<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7064a7d elementor-align-center elementor-widget elementor-widget-button\" data-id=\"7064a7d\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/www.pixel-studios.com\/contact-us\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Enquire Now<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Any firm offering a product or service, needs to get online these days to achieve the desired reach and revenue. The pandemic which led physical stores to shut down was kinder to businesses that had an online presence or were entirely an online entity.<\/p>\n","protected":false},"author":1,"featured_media":8076,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[855,856],"ppma_author":[357],"class_list":["post-8075","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","tag-retail-digital-marketing","tag-retail-website-revamp","author-admin"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How we enhanced brand visibility of one of India&#039;s fastest growing Agri-tech companies through a responsive website - Pixel Studios<\/title>\n<meta name=\"description\" content=\"Pixel Studios has helped WayCool build the perfect website that meets their needs on all fronts. 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