{"id":8391,"date":"2021-12-29T10:06:00","date_gmt":"2021-12-29T10:06:00","guid":{"rendered":"https:\/\/www.pixel-studios.com\/blog\/?p=8391"},"modified":"2022-08-02T14:53:46","modified_gmt":"2022-08-02T14:53:46","slug":"essential-strategies-to-improve-blog-traffic-in-2022","status":"publish","type":"post","link":"https:\/\/www.pixel-studios.com\/blog\/essential-strategies-to-improve-blog-traffic-in-2022\/","title":{"rendered":"Two Essential Strategies to Improve Your Blog Traffic in 2022"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8391\" class=\"elementor elementor-8391\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5d1cb56 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5d1cb56\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bd34d43\" data-id=\"bd34d43\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f4b7770 elementor-widget elementor-widget-text-editor\" data-id=\"f4b7770\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">From discussion systems and electronic mailing lists to bulletin boards and topical threads to online diaries and weblogs &#8211; \u201cBlogs\u201d as we recognise them today, have long existed in classical forms in history, gaining popularity only in the 2000s. <\/span><span style=\"font-weight: 400;\"><br \/><\/span><span style=\"font-weight: 400;\"><br \/><\/span><span style=\"font-weight: 400;\">Rapidly garnering usage and acceptance, an early blog post rolled out such tools that made linking to other pages easier. With the coming of age of Search Engines, bloggers could track the threads that connected them to others who shared similar interests. <\/span><span style=\"font-weight: 400;\"><br \/><\/span><span style=\"font-weight: 400;\"><br \/><\/span><span style=\"font-weight: 400;\">Just as times have changed, so have the forms and functionalities of a Blog. Today, we have blogs for virtually every individual, brand or service under the sun &#8211; across industries and geographies. Blogs have evolved to influence consumer mindsets, create connections with prospective customers, impact sales figures and increase online visibility for businesses. <\/span><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_72 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e63ffbd6a3e\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e63ffbd6a3e\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.pixel-studios.com\/blog\/essential-strategies-to-improve-blog-traffic-in-2022\/#Two-Essential-Strategies-to-Increase-Blog-Traffic-in-2022\" title=\"Two Essential Strategies to Increase Blog Traffic in 2022\">Two Essential Strategies to Increase Blog Traffic in 2022<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.pixel-studios.com\/blog\/essential-strategies-to-improve-blog-traffic-in-2022\/#1-Google-Question-Hub\" title=\"1. Google Question Hub\">1. Google Question Hub<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.pixel-studios.com\/blog\/essential-strategies-to-improve-blog-traffic-in-2022\/#How-it-Works\" title=\"How it Works:\">How it Works:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.pixel-studios.com\/blog\/essential-strategies-to-improve-blog-traffic-in-2022\/#Start-Using-Google-Question-Hub\" title=\"Start Using Google Question Hub\">Start Using Google Question Hub<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.pixel-studios.com\/blog\/essential-strategies-to-improve-blog-traffic-in-2022\/#2-Google-Publisher-Center\" title=\"2. Google Publisher Center\">2. Google Publisher Center<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.pixel-studios.com\/blog\/essential-strategies-to-improve-blog-traffic-in-2022\/#Show-up-in-Google-News\" title=\"Show up in Google News\">Show up in Google News<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.pixel-studios.com\/blog\/essential-strategies-to-improve-blog-traffic-in-2022\/#Discover-More-with-Google-News\" title=\"Discover More with Google News\">Discover More with Google News<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.pixel-studios.com\/blog\/essential-strategies-to-improve-blog-traffic-in-2022\/#Increase-Web-Traffic-this-2022\" title=\"Increase Web Traffic this 2022\">Increase Web Traffic this 2022<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Two-Essential-Strategies-to-Increase-Blog-Traffic-in-2022\"><\/span><b>Two Essential Strategies to Increase Blog Traffic in 2022<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2><p>However, not every blog out there and not every blogger out there is able to deliver engaging content, build audience trust and improve business performance on Google and <a href=\"https:\/\/www.pixel-studios.com\/blog\/a-beginners-guide-how-to-use-seo-as-powerful-tool-for-your-ecommerce-business\/\">SEO rankings<\/a>. Thus, what businesses need are a couple of safe, essential and progressive strategies that will help increase blog traffic. Here are two of them for 2022.<\/p><h3><span class=\"ez-toc-section\" id=\"1-Google-Question-Hub\"><\/span><b>1. Google Question Hub<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3><p><b><span style=\"font-weight: 400;\">Great blogs have original, rich and inspiring content. Sometimes, the answer simply lies in creating better content. And where better to get a little more strategic with your content marketing efforts than on Google Question Hub &#8211; a tool that focuses mainly on unanswered questions on the Internet, so that your writer or blogger may identify content gaps, arrive at insights and create better content for your business.<\/span><\/b><\/p><h4><span class=\"ez-toc-section\" id=\"How-it-Works\"><\/span><b>How it Works:<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4><ul><li><i style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight ); font-size: 16px; word-spacing: normal;\">Organizes <\/i><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight ); font-size: 16px; word-spacing: normal; font-style: italic;\">information to find the most relevant, useful results for a search\u00a0<\/span><\/li><li><i style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight ); word-spacing: normal;\">Collects<\/i><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-style: italic; font-weight: var( --e-global-typography-text-font-weight ); word-spacing: normal;\"> unanswered questions directly from users to identify content gaps<\/span><\/li><li><i style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight ); word-spacing: normal;\">Allows<\/i><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-style: italic; font-weight: var( --e-global-typography-text-font-weight ); word-spacing: normal;\"> creators &amp; bloggers to create better content\u00a0<\/span><\/li><li><i style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight ); word-spacing: normal;\">Results<\/i><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-style: italic; font-weight: var( --e-global-typography-text-font-weight ); word-spacing: normal;\"> in better, richer content\u00a0\u00a0<\/span><\/li><li><i style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight ); word-spacing: normal;\">Enhances<\/i><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; word-spacing: normal;\"> Business Performance<\/span><\/li><\/ul><div><h4><span class=\"ez-toc-section\" id=\"Start-Using-Google-Question-Hub\"><\/span><b>Start Using Google Question Hub<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4><p><span style=\"font-weight: 400;\">All you need to have is a Google account and a verified website on <\/span><a href=\"https:\/\/search.google.com\/search-console\/about\"><span style=\"font-weight: 400;\">Google Search Console<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">Once you\u2019ve established your Google account and verified a website with Google Search Console, follow these instructions to find unanswered questions on Google:<\/span><\/p><ol><li><span style=\"font-weight: 400;\">Go to <\/span><a href=\"https:\/\/questionhub.withgoogle.com\/\"><span style=\"font-weight: 400;\">questionhub.withgoogle.com<\/span><\/a><\/li><li><span style=\"font-weight: 400;\">Select Launch Google Question Hub<\/span><\/li><li><span style=\"font-weight: 400;\">Select a Google account to continue<\/span><\/li><li><span style=\"font-weight: 400;\">Click Add Questions<\/span><\/li><li><span style=\"font-weight: 400;\">Search your keywords and topics<\/span><\/li><li><span style=\"font-weight: 400;\">Click Add to save any topic to your Questions tab<\/span><\/li><li><span style=\"font-weight: 400;\">Review and export your questions from the Questions tab<\/span><\/li><\/ol><p><span style=\"font-weight: 400;\">If you want to use Google Question Hub to improve your SEO, you need to do more than submit answers.<\/span><\/p><h3><span class=\"ez-toc-section\" id=\"2-Google-Publisher-Center\"><\/span><b>2. Google Publisher Center <\/b><span class=\"ez-toc-section-end\"><\/span><\/h3><p><span style=\"font-weight: 400;\">Another sure and effective strategy to measure performance of your content is based on how it shows up in Google News. <\/span><\/p><p><span style=\"font-weight: 400;\">Enter <a href=\"https:\/\/publishercenter.google.com\/\">Google Publisher Center<\/a>. An interface that helps publishers submit, manage, and monetize their content in Google News. <\/span><span style=\"font-weight: 400;\">Getting listed with Google News used to be an extremely difficult process in the past, but not anymore. Google News Publisher allows content creating websites the ability to easily publish material that can be picked up by the Google News feed.<\/span><\/p><h4><span class=\"ez-toc-section\" id=\"Show-up-in-Google-News\"><\/span><span style=\"font-weight: 400;\"><b>Show up in Google News <\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4><p><span style=\"font-weight: 400;\">So, how do we appear in Google News? Google News helps users stay on top of stories and also gives them the ability to filter and receive the specific content they care about.<\/span><span style=\"font-weight: 400;\"><br \/><\/span><\/p><p><span style=\"font-weight: 400;\">Google News lets users learn about your company and brand through the content that you produce. The Google News Publisher application also makes it easier for you to monetize your website versus a Google Adsense integration.<\/span><\/p><h4><span class=\"ez-toc-section\" id=\"Discover-More-with-Google-News\"><\/span><b>Discover More with Google News<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4><ul><li><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; word-spacing: normal;\">Discover current events, world-wide news, and diverse content from different publishers\u00a0<\/span><\/li><li><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; word-spacing: normal;\">Subscribe to specific news providers and topics\u00a0<\/span><\/li><li><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; word-spacing: normal;\">Read content online or offline\u00a0<\/span><\/li><li><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; word-spacing: normal;\">Bookmark and share articles\u00a0<\/span><\/li><li><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; word-spacing: normal;\">Personalize content in the \u201cFor you\u201d section<\/span><\/li><li><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; word-spacing: normal;\">Track performance<\/span><\/li><\/ul><h3><span class=\"ez-toc-section\" id=\"Increase-Web-Traffic-this-2022\"><\/span><b>Increase Web Traffic this 2022<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3><p><span style=\"font-weight: 400;\">So, the next time you are about to engage a blogger for a blog about your next technological advancement or product launch, think from the end &#8211; work on increasing sufficient web traffic through Google. Gain more mileage from Google News listings, find ideas on Google Question Hub and arrive at a <\/span><a href=\"https:\/\/www.pixel-studios.com\/digital-marketing\/digital-marketing-agency-in-chennai\">content marketing strategy<\/a><span style=\"font-weight: 400;\"> to solve business challenges and consumer problems. <\/span><span style=\"font-weight: 400;\">\u00a0<\/span><span style=\"font-weight: 400;\"><br \/><\/span><i><span style=\"font-weight: 400;\"><br \/><\/span><\/i><i><span style=\"font-weight: 400;\">If you are looking for some insights on content marketing this 2022, <\/span><\/i><i><span style=\"font-weight: 400;\">get in touch with our experts at <a href=\"https:\/\/www.pixel-studios.com\/\">Pixel Studios<\/a>.<\/span><\/i><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-212bbcd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"212bbcd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c47b36c\" data-id=\"c47b36c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a4f23b elementor-widget elementor-widget-shortcode\" data-id=\"3a4f23b\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"10761\" class=\"elementor elementor-10761\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b0adf9d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b0adf9d\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-218da7b\" data-id=\"218da7b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9133340 elementor-widget elementor-widget-heading\" data-id=\"9133340\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Lets discuss ideas to propel your brand online<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b68e1f elementor-widget elementor-widget-heading\" data-id=\"4b68e1f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\"><a href=\"tel:08069193462\" target=\"_blank\">Reach us at 080 6919 3462<\/a><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d7919e1 elementor-widget elementor-widget-heading\" data-id=\"d7919e1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">(or)<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7064a7d elementor-align-center elementor-widget elementor-widget-button\" data-id=\"7064a7d\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/www.pixel-studios.com\/contact-us\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Enquire Now<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>From discussion systems and electronic mailing lists to bulletin boards and topical threads to online diaries and weblogs &#8211; \u201cBlogs\u201d as we recognise them today, have long existed in classical forms in history, gaining popularity only in the 2000s. Rapidly garnering usage and acceptance, an early blog post rolled out such tools that made linking&hellip;<\/p>\n","protected":false},"author":1,"featured_media":8499,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[180,179],"ppma_author":[357],"class_list":["post-8391","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","tag-content-marketing","tag-content-marketing-strategy","author-admin"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Two Essential Strategies to Improve Your Blog Traffic in 2022<\/title>\n<meta name=\"description\" content=\"Learn how to increase blog traffic in 2022 by using two essential strategies to solve business challenges and consumer problems. 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