A couple of words can speak volumes. We have all learned that the hard way. We are in fact learning more now, than ever, in the aftermath of the worst pandemic the world has seen. Opening up more avenues, design has also spoken. After all it is design, and it must speak – about your brand, your service, your ethos, and more importantly about itself. Designing pixel by pixel, a UI UX development company like us understands the agenda of your brand and derives the design and communication based on that. We are in 2022, the 22nd year of the 3rd millennium and the 21st century. Where are we heading? What can we expect? How are UI/UX design and development services cementing a prominent place in digital marketing and digital brand presence? Let’s unwrap the five key trends.
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Augmented, Virtual Realities, and 3D
We are in 2022! The year when everything has gone remote. The global pandemic has resulted in a surge that uplifts virtual service providers. Doctors and their consultations have gone behind the camera, key office meetings are happening via Zoom, education and even art are choosing ARs & VRs. This drastic change will also have a deep impact on the UI/UX designs and the service providers are already gearing up for it. Without even your headset and goggles, virtual offices are getting built. With YouTube coming up with tons of content made for VR, tech giants like Facebook are planning to take it up a notch higher. More businesses and corporations are now looking to adopt such technologies into their business model and their website would be an ideal place to start with. Incorporating a technology that is still young involves many challenges and hardships. As a UI UX web design agency and a mobile UI UX design services provider, we are well-equipped to handle the shortcomings of that technology. We bridge the gaps with our team of experts and assure you that your website or the app will provide an immersive experience to your potential leads.
Artificial Intelligence and its companions
Breaking the routines is the need of the hour as the competitors are increasing in number. This can be applied for both the companies like yours and also a UI UX design and development services provider like us. To achieve that feat, we can employ Artificial Intelligence-powered tools and features. The recent updates of Photoshop, Sketch App, and other UI UX development tools involve a fair share of operations powered with AI. Generative or stimulative design is a potentially promising UI UX trend as they build things with the large array of data input given. The rise of dozens of algorithm-driven design tools also come in handy in creating layouts, digital marketing materials that can make you stand out from your competitors.
Personalization
The art of personalization is the key to attract your potential leads. An offer tailor-made for your top 10 customers may have a better conversion ratio than an offer you placed out for everyone out there. Narrowing down your customers (of course with the data, they provide) and personally communicating with them daily can weave a magic that can bring a fortune. Customization is the key and the evolution of digital tools can aid you in that purpose. Google Assistant, Apple’s Siri are the finest examples of adding a personalized touch to your service. Starting from a pre-programmed chatbot assistant to a completely customized tool that comes as a part of the UI UX of your website is just the beginning of this process. Within a decade from now, this will be the core area that is going to bring more changes in digital presence and digital marketing.
Interactions
When the touch phones came into existence, no one would’ve thought of letting them go too soon. But this concept of reverse thought process, clicked big time, as we are now entering an important phase in seamless touchless interactions. Gestures and voice commands became the prominent way of interaction, given the global pandemic bestowed a virus upon us that spreads through human interactions. As we all know that the driverless vehicles are slowly getting into the process of entering the markets, in terms of gadgets, we are soon going to witness air gesturing control. Your device can process your gestures on air and take actions related to that. This concept will completely transform the Mobile UI UX design services and the development agencies are already aware of it.
Motions, Animations, Realistic Textures, Unusual colors, Illustrations, and Unorthodox layouts
The most valuable thing you can get from a potential lead is their time they are spending to read your communication to know more about your business. When you increase your site on-time metric, there are high chances of increasing the conversion ratio. Offering a new experience to your visitors will help you achieve this feat. Key updates related to the motions and animations in the UI UX design company, and the inclusion of realistic textures, unusual colors, and illustrations to make it more eye-catchy is the need of the hour. Unorthodox layouts with no respect to design rules can also result in attracting more B2C visitors. Sounding casual, keeping it cool,
presenting things in a unique manner with the help of your UI UX web design agency can make you stand out from your competitors. The motions, animations, and other interactions well-suited for your brand website or app can be identified and incorporated seamlessly by a UI UX web design agency like us within a short time.
We are already making the most out of the top trends and technologies of 2022, related to UI UX development. The question is, are you?
