We are proud to announce that Pixel Studios has been recognized by Forbes India as one of the “Most Reliable Brands of India 2024.” This prestigious accolade highlights Pixel Studios’ unwavering commitment to quality, customer satisfaction, and our dedication to delivering exceptional digital solutions. Forbes India’s “Most Reliable Brands of India 2024” list celebrates companies…
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LinkedIn has evolved into a critical platform for B2B marketing, especially in sectors like manufacturing where networking and professional connections drive business opportunities. This guide dives into how manufacturing businesses can leverage LinkedIn to enhance visibility, connect with decision-makers, and ultimately drive growth. 1. Executive LinkedIn Profiles Executive profiles on LinkedIn serve as the face…
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Traditionally reliant on offline methods like networking events and personal referrals, manufacturing businesses are now pivoting towards the digital landscape to discover new territories for lead generation. This shift is not just about enhancing visibility—it’s about strategically positioning oneself in the digital ecosystem where potential clients are actively seeking solutions. The Necessity of Digital Marketing…
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Gone are the days when launching a digital marketing campaign was a Herculean task reserved for the few. Today, anyone with a laptop and internet connection can set up a campaign thanks to user-friendly platforms and AI-driven tools. But here’s the kicker: despite these advancements, a staggering number of campaigns flop. Why? Because while it’s…
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WhatsApp has evolved in recent years as a business messaging tool and not only surpassed traditional channels like email and SMS but has also positioned itself as a key player against competitors in the messaging arena. It has transformed from a basic messaging app to an indispensable business communication tool. Its convenience, speed, and widespread…
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Executive Summary Client: P N RAO Fine Suits, a 100-year-old bespoke suiting brand with stores in Chennai, Bangalore, and Hyderabad. Objective: Increase brand awareness, enhance social media visibility, and boost sales through targeted Instagram campaigns. Outcome: Executed over 15 bespoke campaigns resulting in follower growth from 1,900 to 13,700, enhanced brand engagement, and increased sales…
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Google has recently launched an exciting new feature within the Merchant Center called the Product Studio. Aimed at enhancing the user experience for merchants and improving product data management, Product Studio is set to revolutionize how businesses interact with Google’s e-commerce tools. At Pixel Studios, we’ve thoroughly explored this new feature and are here to…
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In today’s digital era, LinkedIn stands as a formidable platform for business networking, especially in India where over 2 million business owners actively engage. For businesses aiming to capture the attention of decision-makers, LinkedIn is the place to be. Having guided numerous brands to success on LinkedIn, Pixel Studios is equipped to share effective strategies…
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In the digital age, the healthcare landscape is continually evolving, and fertility clinics are finding that maintaining a robust online presence is crucial. Social media has emerged as a vital platform for building relationships, enhancing visibility, and driving patient engagement, making it an indispensable tool for modern IVF clinics. Among the various content types, video…
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Instagram is constantly innovating, integrating Artificial Intelligence (AI) features to enhance the user experience and brand engagement. As a leading digital marketing agency, Pixel Studios stays ahead of the curve, leveraging these tools to help our clients thrive on this ever-changing platform. AI on Instagram offers unique opportunities to capture attention, boost engagement, and create a…
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The Challenge Many auto part and ancillary part manufacturers struggle to generate qualified leads from major automotive companies in India and abroad. These manufacturers, often strategically located near major auto hubs, possess the expertise to produce high-quality parts, but lack the visibility needed to attract the right clientele. Pixel Studios’ Solution: We offer a comprehensive…
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Challenge: Neuberg Diagnostics, a leading pathology chain, aimed to combat the rising trend of self-diagnosis and encourage patients to prioritize consulting a doctor first. Solution: Pixel Studios partnered strategically with Neuberg Diagnostics and the production team to create a multi-pronged #DoctorFirst campaign that went on to win the prestigious AHMP – Healthcare Marketing Maestros Award 2024 for…
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As digital marketers, we’re constantly chasing the next big thing. Enter Google Ads’ Generative AI –a feature promising to revolutionize ad creation with the power of artificial intelligence. At Pixel Studios, a Chennai-based digital marketing agency, we’ve been buckling up and taking this new tool for a spin. Here’s a breakdown of our experience, from…
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Google I/O 2024 has come and gone, leaving a trail of exciting announcements and a glimpse into the future of search, AI, and how businesses connect with their audience. Here at Pixel Studios, a leading digital marketing agency, we’ve been dissecting the details and pinpointing the key takeaways for marketers and businesses. Buckle up, because…
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The Conversion Annotation Advantage: How Social Proof Boosts Ecommerce Clicks and Sales At Pixel Studios, we’re laser-focused on helping our ecommerce clients achieve explosive growth online. We’re constantly on the lookout for innovative strategies and features that can give them an edge over the competition. Recently, we’ve been seeing incredible results with a Google Ads…
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Get ready for a sea change in how online shoppers discover products! Google is piloting a new feature that directly integrates product filters within product-related searches. This means a more streamlined and personalized shopping experience for users, and a crucial update e-commerce businesses can’t afford to ignore. Simplifying the Search, Refining Results: Imagine searching for…
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Challenge: Zene Leggings, a company offering premium leggings, was struggling with their existing WooCommerce website. The clunky interface frustrated customers, hindering navigation and ultimately leading to lost sales. Zene Leggings approached us seeking a solution – a user-friendly e-commerce platform that would showcase their brand effectively and convert website visitors into loyal customers. Solution: We…
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The world of SEO is ever-evolving, and Google’s recent March 2024 core algorithm update is a significant shift. If you’ve noticed a dip in your website traffic, lost quite a few backlinks, then you might be wondering if your site has been impacted. Here’s a breakdown of the key points you need to know to…
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The digital marketing landscape for B2B companies in the US is undergoing a significant transformation, with Bing at the forefront of this evolution. As Microsoft Office continues to dominate workplace applications, Bing’s usage is experiencing a notable increase, particularly among key B2B decision-makers. This shift presents a golden opportunity for businesses to leverage Bing’s capabilities,…
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Challenge Indira IVF, a well-established brand in North India, struggled to resonate with audiences in Southern cities like Chennai, Hyderabad, and Bangalore. Their northern identity hindered local connection, leading to low brand awareness and footfall. They needed a local agency to manage their entire South India promotions and digital marketing, focusing on: Vernacular Content: reate…
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Gone are the days of manual data analysis, endless A/B testing, and the daunting task of content creation. In the current digital era, Artificial Intelligence (AI) has emerged as a transformative force in marketing, especially for software and AI SaaS products. With AI, tasks are automated, insights are generated, and efficiency is boosted, marking a…
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In the rapidly evolving digital landscape, websites for fertility clinics and hospitals serve as essential platforms for connecting with potential patients. A well-crafted website not only acts as your institution’s digital front door but also plays a critical role in patient decision-making processes. However, the mere presence of a website is insufficient. To truly stand…
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Gone are the days when medical practices used to thrive on professional referrals and personal relationships alone. Today most patients go online to search for practices or labs near them. A “Pew Research Center study” found that previously, around 80% of internet users have searched for health information online, indicating a strong trend towards…
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The SaaS (Software as a Service) industry is an ever-evolving landscape that demands innovative marketing strategies to stay ahead in our tech-savvy world. As a SaaS business owner or marketer, you need to leverage the right SaaS digital marketing tactics to boost your product visibility, increase user acquisition, and optimize customer retention. In this blog,…
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