The SaaS (Software as a Service) industry is an ever-evolving landscape that demands innovative marketing strategies to stay ahead in our tech-savvy world. As a SaaS business owner or marketer, you need to leverage the right SaaS digital marketing tactics to boost your product visibility, increase user acquisition, and optimize customer retention. In this blog,…
The advent of COVID-19 is unprecedented and its influence on our lives is unimaginable. Returning to normalcy in the way we interact, travel and work is going to require the application of latest technology. The Internet of Things (IoT) will be playing a major role to ensure social distancing and contact tracing. Many reports point…
The Scenario The client is a leading LED bulb manufacturer that is also a pioneer in the field. It carries out the manufacturing at a sprawling factory, complete with all the latest equipment. Product-specific operations include machining, die-cutting, PCB-boarding and diode manufacture among others. The company has zero tolerance for equipment downtime. The tools and…
The Scenario The client is a leading mega-construction company. It undertakes large-scale construction projects in leading metros and is of national repute. It usually employs a worker base on the order of a couple thousands operating on the construction sites. The Challenge Given the inherent open nature of the premises, it is physically impossible to…
The Scenario The client is a leading 5-star hotel in Singapore. It commands tremendous reputation from locals as well as international visitors. Providing concierge service differentiates it from the lot. The hotel boasts as many as 28 banquet halls that can host events ranging from exhibitions to corporate meetings to large gatherings. At any particular…
Gemba is a Japanese term which means “the real place”. The term “Gemba walk” is used to describe one’s personal observation of where work takes its course. Gemba walks are an essential part of the Lean practitioner’s toolkit and an efficient way of understanding functions that are lacking. Gemba walks also provide the opportunity to…
Large events like trade fairs bring the industry and the market together at one place. Did you know that the International Trade Fair held at Pragati Maidan, New Delhi, attracts 14 lakh+ visitors every year and is a major tourist attraction for lakhs of people? Usually held in the month of November for 14 days;…
From improved data analytics to raised safety standards and security systems, RFID is helping businesses transform across a multitude of sectors – Manufacturing, Healthcare, IT, Transportation, Retail and much more. RFID is taking the business world by storm! In recent years, Radio Frequency Identification (RFID) has become very common in almost all industrial setups. People…
Source: independent Over the past few years, improved GPS tracking systems are allowing businesses to raise their security standards and increase efficiency. It has become an essential element for those who seek out insurance coverage as well. Find out why! GPS fleet tracking helps manage and assess data accurately When GPS tracking first came out, it…
Source: independent The internet of things has taken the world by storm! Computers, phones, printers, vehicles, coffee machines and other appliances will all be interconnected and smarter than ever. Machines will soon know all of our preferences on a personal level. Gartner suggests that by 2020, 25 billion ‘things’ will be connected to each other.…