The Art of Crafting the Perfect Digital Marketing Strategy
Originally published Aug 27, 2016 19:02:00 PM, updated Jun 16 2020
Boost your Online Business Presence this 2020
Why does your business exist? What is your business’s purpose? In the grand scheme of things, one can say that the purpose is to solve the problems faced by your customers. Where the customers and their problems go, the fate of your business flows. By identifying and reaching more people facing the same…
5 Strategies for an Effective Social Media Ad Campaign
Social Media Ad campaigns are effective only when they have a strong marketing and communication strategy that reaches more potential customers and directs them to your website for a desired action. Advertising on social media is like hitting the nail on its head because it increases brand awareness, builds engagement and converts into sales.…
Why Should You Transition from Traditional Marketing to Social Media Marketing.
Television commercials, radio spots and print ads are nostalgic but are they inducing?Not anymore!No wonder some messages fizzle out because brands do not take the effort to transition from providing entertainment or infotainment, to engaging effectively on Social Media platforms. Social Media Marketing triumphs over Traditional Marketing solely for the reason that it allows…
8 things to consider before you relaunch your website design
It is very important to measure the effectiveness of your website, since it is the identity of your business. Your website is an important marketing and sales tool, and sometimes poor sales can be greatly attributed to a website. The metrics are the number of hits on the website, website ranking on search engines,…
5 Ways To Convert Your Website Visitors Into Customers
Visitors to your site are not necessarily ready to take a chance on you. Maximizing your chances of converting a visitor requires you to put in place a strategic path to follow. With an optimized content and purposeful design, your website should nudge visitors to perform the preferred action (a sign-up, download, fill-up form, etc.).…
A Guide on How Much Should You Invest on Digital Marketing!
Many businesses are unsure of how to go about building their online presence. Reasons? myriad factors come into play especially the continuity & budgets. There are no restrictive rules or business templates that define the plan of action. We have seen businesses with a single web page and a simple campaign doing far better than…