Metaverse & NFT are catching the imagination of people around the world. While the early adopters are making inroads into this lesser-known territory, it is largely an unexplored landscape with uncertainty & scepticism. However, as consumers become more involved with the digital environment, which the future promises to hold, the brand owners & marketing team…
Over the past two years, we’ve seen a shift in the way brands promote their products or services on Social Media. As social media gains more popularity — our reach has scaled to over 3.7 billion social media users globally in 2021, and brands are pondering over how they could engage huge social media audiences…
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From discussion systems and electronic mailing lists to bulletin boards and topical threads to online diaries and weblogs – “Blogs” as we recognise them today, have long existed in classical forms in history, gaining popularity only in the 2000s. Rapidly garnering usage and acceptance, an early blog post rolled out such tools that made linking…
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