Table of Contents
About the Client
Myco, formerly known as MContent is web3 platform where viewers earn every time they watch content. They aim to revolutionize the entertainment industry by not only giving the viewers power, but also content creators by streaming, funding, producing, and distributing original film, television, and live content.
To enhance Myco’s user experience, we at Pixel Studios, created a bespoke design which breathed new life into Myco’s platform, resulting in a significant boost to their brand and user engagement.
The Challenge
The previous version of Myco’s website lacked several modern features that are expected from a streaming platform, and the clients expressed concerns that the website failed to effectively convey the business propositions. Additionally, the previous website failed to highlight some of the other streaming features that Myco offers to its users.
Our Solution
- Our design team at Pixel Studios collaborated closely with Myco's key stakeholders to gather all the necessary inputs. Through frequent interactions and discussions, we were able to gain a comprehensive understanding of Myco's brand and vision.
- We worked closely with Myco's branding team to develop a new color scheme for the website inorder to create a cohesive and visually appealing web design that accurately represents Myco's brand new identity.
- In response to the client's desire for a more appealing and contemporary look for Myco, our design team opted to incorporate a completely dark theme into the website's redesign. The result was a fresh and modern aesthetic that not only looked great but also improved the overall user experience by reducing eye strain and creating a more immersive viewing environment.
- To make the user experience as seamless and intuitive as possible, we made significant improvements to Myco's site navigation. Our main objective was to ensure that users could quickly and easily find and access the platform's unique streaming features, including "MyLive TV" and "MyPlay". This was achieved by incorporating intuitive labels, clear call-to-actions & prominent banners.
- In addition to designing the front-end UI, we also developed the back-end admin UI and the UI for the "MyWallet" feature. This helped to create a seamless user experience that was easy to navigate, and allowed the site administrators to manage the platform efficiently.
Result
- The implementation of a completely dark theme enhanced the user experience by reducing eye strain and creating a more immersive viewing environment.
- The revamped website's improved UI/UX and navigation made it easier for users to find and access Myco's unique streaming features.
- We were able to create a more user-friendly and enjoyable streaming experience for Myco's viewers, which would result in increased user engagement and loyalty.
The Experience
The client was thrilled with the final product, which surpassed their expectations. Our frequent collaborations and interactions with Myco’s key stakeholders and other teams allowed us to deliver a revamped website with improved UI/UX and website standards.
At Pixel Studios, we firmly believe that a simple and user-friendly website can leave an indelible impression on a brand or service. By focusing on the needs and preferences of the end-user, we were able to create a website that not only looked great but also functioned flawlessly.