Many entrepreneurs think “ Why start an eCommerce business ?”, whereas the ideal question should be “How to start an eCommerce business”?. For starters, it is a flexible business engagement that can be developed and scaled to humongous proportions, given you have the passion to succeed and deliver to your customers.
Its success is entirely dependent on the vision you have, the products you would like to sell, the customers section you wish to sell and so on. Basically, it is a goldmine of opportunity if taken in the right direction.
Let’s look at the reasons why to start.
eCommerce Is the Future
Reports from eMarketer show rapid worldwide eCommerce growth through 2018 and will continue to remain the same. In 2016 the eCommerce industry is expected to peak at $1.6 trillion and by 2018, almost $2.5 trillion. In India alone the eCommerce industry is predicted to grow somewhere between 21% to 25% through 2016-2018.
The stats back up the notion that eCommerce is the right choice for retailers & small business owners who are looking for expanding and diversifying their business. Also businessmen who are looking to start a new company.
The time is here and the time is now to start an ecommerce business.
It Is Easy to Set Up
There is no overhead or operational cost involved like a physical store. All you need is a good website with marketing tools, a dedicated website building team and social media team that regulates content on a timely basis. Update your ecatalogue with loads of new products meant to captivate your target segment of audience and boom, you are up and running for sales.
There are many economical eCom website builders who can craft an aesthetic eStore for your business in no time.
It Is a Practical and Scalable Business Model
If you are into this venture for the first time, the timing couldn’t have been better with thousands of prospective customers on the net. You have the liberty to invest wisely, scale it up a notch to expand your footprint across domains.
Attract as many customers across the net in a very short span of time. Now, that’s an offer that you would never refuse. Based on your success, you can make acquisition and expansion plans as well.
The advantages of having an eCom store are countless. It will provide flexibility to your customer based on his needs, choices and payment modes. The more the choices of products, the more he is informed in his buying decision.
As they say, knowledge is power, utilize that saying to your advantage with an eCommerce store. It is an investment that reaps rich rewards with time.
Cost Effective in a Way
The products on sale in an eCom store are fresh from the factories/warehouses. Once an order is placed, the product gets shipped directly to the customers, and there is no middle men involved except the eCommerce platform. Whereas, in a retail store product, there are a lot of middlemen and delivery channels involved which determine the price of the product.
This is the undisputed truth about retail store prices, which can be easily reduced by purchasing in an online store. It is a smart choice to make.
Digitally Savvy Nation
The majority of the population is now exposed to the internet and the number of online shoppers have constantly been on the rise. Never has been a better time than now to tap this potential of online shoppers. With websites, dedicated apps on smartphones and tablets, online shopping has defined a new hobby in today’s world. Their influence in our day to day life has been so immense that it is an essential app in our smartphones. eretailers should make a note of this to broaden their customer base.
In conclusion, There are many more reasons waiting to be listed out on why you should start an eCom store for your business.
Now the question is “What is your excuse for not starting one?”